PayPal turned on an AI SDR agent 14 weeks ago. It's fully in production across a 200-rep org, and meeting conversion is running about 50% higher than what the humans were doing alone. At SaaStr AI 2026, Amelia Lerutte sat down with Adam Alfano, President at Salesforce, and Eitan Saban, Head of Sales for North America Mid Market at PayPal, to break down exactly how they're deploying Agentforce in real B2B sales motions right now. No future-of-AI keynote. Just two operators showing what's working. What they cover: - Why PayPal pointed agents at the 8,000 leads a month no human was ever going to call - The 14-week path from pilot to full production, and where the 50% conversion lift comes from - Why "my data is messy" is not a reason to wait, and how using the agent teaches you what to fix - Running Salesforce headless: how SaaStr's AI VP of Marketing (10K) works the CRM through the API with no seat - Gong and Seismic as the data layer, and why conversational data is becoming the training set - The agent maturity curve: scaling from 200 to 8,000 to 80,000 leads a week - How regulated orgs bring marketing and compliance along before they scale - Why every agent needs a quota and a number against it The throughline: the model is a commodity. The data model is the moat. #SaaStr #Agentforce #Salesforce #PayPal #AIAgents #B2B #AISDR Chapters 0:00 Intro: how Salesforce is using AI to grow SMB 1:31 Agentforce closes thousands of SMB deals 3:36 Can you deploy agents on messy data? 4:21 PayPal's activation problem: 100K merchants, 8K leads a month 5:46 200 reps, agent live 14 weeks, 50% higher conversion 6:57 Where the conversion lift comes from (Gong + Seismic) 8:03 Don't wait to solve all your data first 9:11 Running Salesforce headless as tooling for agents 10:00 Eitan's full agent stack: web, SDR, outbound, Slackbot 13:48 Building the first Agentforce agent in a day 14:42 PayPal's 10-nudge cadence 15:58 Omniscient data understanding and determinism 16:57 The data cleanup reality: 80-90% is good enough 22:23 The agent maturity curve: 200 to 80,000 leads 22:58 Regulated orgs: bringing compliance along 26:08 Why agents carry a quota 27:09 Demo: 10K running Salesforce headless 29:45 Parting advice: have an action bias