Most brands are quietly losing revenue because their web-to-app journey is broken. In this video, Steve P. Young (Founder of App Masters) breaks down: ✅ Why ecommerce apps convert 3X higher than mobile web ✅ How poor deep linking kills installs and revenue ✅ Smart banner mistakes even big brands make ✅ How Nike and Sephora handle web-to-app differently ✅ How to fix your mobile growth funnel today If you're a growth marketer, lifecycle marketer, CRM manager, or ecommerce brand, this is one of the simplest levers you can pull to: ✅ Increase app installs ✅ Improve onboarding conversions ✅ Reduce cart abandonment ✅ Boost in-app revenue ✅ Create seamless deep linking experiences We review real examples from Nike and Sephora to show what works, and where even billion-dollar brands leave money on the table. You’ll also learn how smart deep linking solutions (like AppsFlyer’s deep linking platform) can help you combine: ✅ Direct app install from smart banners ✅ Seamless product-level deep linking ✅ Reduced friction from web to app ✅ Better attribution and analytics If you’re investing in paid traffic, CRM, email, or SMS but ignoring your web-to-app flow, you’re likely losing significant revenue. Fix the funnel. Improve the journey. Increase app revenue. 🔗 Learn more about web-to-app challenges on the AppsFlyer blog → https://bit.ly/3Nm5C9w Ready to take action? Start exploring AppsFlyer's deep linking suite - coming soon as a standalone solution, independent of their measurement packages → https://bit.ly/46O7Wgd Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ *************** Get training, coaching, and community: https://appmastersacademy.com/ Get your app audited: https://appmasters.com/audit/ CONNECT WITH US: Instagram: https://www.instagram.com/stevepyoung/ TikTok: https://www.tiktok.com/@stevepyoung Twitter: https://twitter.com/stevepyoung Facebook: https://www.facebook.com/AppMastersCo/ Blog: http://www.appmasters.com/blog ***************